BlueFinity International Ltd Data Privacy Policy

This privacy notice lets you know what happens to any personal data that you give to us, or any that we may collect from or about you. It applies to all products and services, and instances where we collect your personal data.

This privacy notice applies to personal information processed by or on behalf of BlueFinity International.

Changes to this privacy notice

We may change this privacy notice from time to time by updating this page in order to reflect changes in the law and/or our privacy practices. We encourage you to check this privacy notice for changes whenever you visit our website.

Details in this privacy notice

Use the links below to find out more about how we use your personal information:

1. BlueFinity International Ltd and our Data Protection Officer

2. What kinds of personal information about you do we collect and process?

3. Cookie and Other Tracking Technologies

4. What is the source of your personal information?

5. Where is this data stored and data security?

6. When do we share your personal information with other organisations?

7. How and when can you withdraw your consent?

8. Is your personal information transferred outside the UK or the EEA?

9. What should you do if your personal information changes?

10. For how long is your personal information retained by us?

11. What are your rights under data protection laws?





1. BlueFinity International Ltd and our Data Protection Officer

We are BlueFinity International Ltd, our address is Hamilton House, 111 Marlowes, Hemel Hempstead, Hertfordshire, HP1 1BB, United Kingdom. We are a data controller of any personal data we hold.

We have a dedicated data protection officer ("DPO"). You can contact the DPO using the email address DPO@bluefinity.com or by writing to the above address, marking it for the attention of the DPO.


2. What kinds of personal information about you do we collect and process?

Personal information that we'll collect and/or process in connection with all of our products and services, if relevant, includes:

  • Personal and contact details, such as title, full name, contact details and contact details history
  • Records of your contact with us if you get in touch with us online using our website, details such as your phone number and/or IP address
  • Products and services you hold with us, as well as have been interested in and have held together with purchase orders provided.
  • Marketing to you including history of those communications, whether you open them or click on links, and information about products or services we think you may be interested in.
  • As part of our products use we hold name, contact details, email address, login details, name of computer hosting web application, resolvable name of the database server, server hosting mv.NET services.

3. Cookie and Other Tracking Technologies

We may use cookies and similar technologies on our websites and products to offer you a more personalised user experience.


4. What is the source of your personal information?

We'll collect personal information only from

  • You directly
  • Information generated about you when you use our products and services


5. Where is this data stored and data security?

We maintain commercially-reasonable technical, administrative, and physical security measures designed to protect your information. This information may be kept in paper, in locked filing cabinets in a secure area, or electronic form on password protected computers. We may also use other secure cloud-based document storage platforms (e.g. DropBox, Google, Office 365, MailChimp, Azure, etc.) which also store data securely but in some cases outside the EU.


6. When do we share your personal information with other organisations?

We may share information with the following other companies that are part of the Mpower1 Group of companies (These are currently Mpower1 International Ltd, BlueFinity International and Reach Delivery International Ltd) or with partner companies acting under a contract as an authorised distributor of our products or services. If we do so we'll make sure that suitable safeguards remain in place to comply with this data privacy policy.

We may disclose your information to regulatory authorities, courts, government agencies and other third parties where we believe that doing so would be in accordance with or permitted or required by any applicable law, regulation or legal process, to defend the interests, rights, and/or property of Mpower1 International or others.


7. Is your personal information transferred outside the UK or the EEA?

We're based in the UK but sometimes your personal information may be transferred outside the European Economic Area however will remain within the Mpower1 Group of companies or authorised distributors of our products and services. If we do so we'll make sure that suitable safeguards remain in place to comply with this data privacy policy.


8. How and when can you withdraw your consent?

Where we're relying upon your consent to process personal data, you can withdraw this at any time by contacting us using the details above.


9. What should you do if your personal information changes?

You should tell us so that we can update our records using the details in the contact us section of our website or using the contact details above. We'll then update your records if we can.


10. For how long is your personal information retained by us?

Unless we explain otherwise to you, we'll hold your personal information based on the following criteria:

  • For as long as we have reasonable business needs, such as managing our relationship with you and managing our operations
  • For as long as we provide goods and/or services to you and then for as long as someone could bring a claim against us; and/or
  • Retention periods in line with legal and regulatory requirements or guidance.

Paper copies of information are securely destroyed (e.g. shredded) when no longer required.


11. What are your rights under data protection laws?

Here is a list of the rights that all individuals have under data protection laws. They don't apply in all circumstances. If you wish to use any of them, we'll explain at that time if they are engaged or not. The right of data portability is only relevant from May 2018.

  • The right to be informed about the processing of your personal information
  • The right to have your personal information corrected if it is inaccurate and to have incomplete personal information completed
  • The right to object to processing of your personal information
  • The right to restrict processing of your personal information
  • The right to have your personal information erased (the "right to be forgotten")
  • The right to request access to your personal information and to obtain information about how we process it
  • The right to move, copy or transfer your personal information ("data portability")

You have the right to complain to the Information Commissioner's Office which enforces data protection laws: https://ico.org.uk/. If you have any questions about this privacy policy, please contact us.